The “Making Markets Work Better for the Poor” project phase 1 commissioned the National Institute for Science and Technology Policy and Strategy (NISTPASS), under the Ministry of Science and Technology in 2004-2005, to conduct a research study based on the identification and documentation of Case Studies of Successful Linkages with Markets.

The cases all report the actual stories of enterpreneurs setting up business in Viet Nam, and developing successful links to markets. The cases cover a wide variety of graphic settings and a diverse range of agricultural and non-agricultural goods and services.

This book is the final report of that research effort. Soft copies of this book can be downloaded here: : Vietnamese (3.7MB) | English (1.5MB). In addition to this book, the case studies have also been published as a two volume coffee table book set: “Entrepreneur 1: Overcoming Poverty Through Enterprise” and “Entrepreneur 2: On the Road to Success”.